Mia's Media Blog

Dance for You and Me, Myself and I  In the music video Me, Myself and I by Beyonce the video focuses on Beyonce's independence and self-reliability as she faces relationship conflict and decides to take control then leave. The start of the video she says "ladies if you feel me help me sing it out" encouraging women to be confident, referencing how the song is surrounding an issue females mainly struggle with and it's a relatable  situation. The video is mostly self- centered  highlighting her independence and a representation of her personality, Beyonce's glamorous  clothing signifies her fashion that she uses as a reference of self-love and self-worth she has now found and accepted, the lyrics "me, myself and I, that's all I got in the end that's what I found out and there ain't no need to cry I took a vow that from now on imma be my own best friend " perhaps suggesting she has been let down or betrayed which has led to her becoming self- ce...

Black Panther Overview Why is Black Panther defined as a mainstream film? Is the film a part of an ongoing franchise with links to other media products and therefore a large pre-existing audience? The film Black Panther exists as a part of the Marvel Universe, so it's part of a well known ongoing franchise that most, if not all, people already know exists, so the film will already be popular with people who know that franchise as they have a good reputation. This means that the film will be able to be marketed a lot easier with the Marvel branding behind it, as people will pay more attention towards the product because it already has a large pre-existing audience.  Narrative Structure: Is the film linear and does it have a clear and upbeat ending? any room for a sequel? The film film follows a linear structure throughout, and ends on a clear and upbeat ending, as this is how most mainstream films end if they're are planning on making a sequel to it. This ending to the film doe...

Late Night Woman's Hour Format: The format of the show is a podcast. This is evident due to the fact that the women on the show can say whatever they want and discuss the topic on the podcast for as long as they want to, as they aren't producing a live broadcast that gives them time constraints. Late Night Woman's Hour is proved to be a podcast because the episode lengths are never the same, and furthermore they are available to anyone, anytime, unlike a live broadcast which has a very short viewing life. Themes and Subjects: There are many different subjects discussed in the Late Night Women's Hour, many which are repeated to typical "feminine" topics, such as fashion, feminism and women's rights. Some examples of the episode titles include "Fatshion", "Feminist? Seriously?", "No Wanting Children" and "Gender Price Gap". Some of these episodes are about more serious subjects than others.   Structure and Content of...

Radio Industry - Initial Research Radio 1 Target Audience: The target audience for Radio 1 listeners is people between the ages of 15 - 29, as it provides listeners with a distinctive mix of contemporary music and spoken word genres that will fit their interests.  Music Genres:   At night, Radio 1 provides alternative genres including electronica, hip hop, dance and indie, and during the day usually shuffles the most popular contemporary music of the time in order to appeal to their target demographic  Spoken Word Genres: Includes documentaries on different music artists and genres, for example what it's like being an artist during the pandemic and 'The tracks that shaped drum and bass'. Radio 1 also includes podcasts like 'Di's Salon' that provide aspects of comedy Radio 3 Target Audience: Significantly weighted towards the older age range. The average age of listeners in terms of reach is 57 years old, but in terms of hours it's 61 years old. This suggest ...

Radio Industry Research Differences between Podcasts and Radio Broadcasting: Schedule Vs On Demand: Radio: You have to stick to a clear schedule as you're only on for a set amount of time per day Have to communicate the schedule to your audience so they can listen to the full broadcast May need to reintroduce yourself, the topic being discussed or the show that's on if they tune in halfway through  Podcasts: Audiences are able to watch it whenever they want, as they can start at the beginning and start and stop the podcast when they want to  Your audiences have a lot more control when it comes to what and when they watch their product Still follow a schedule, however audiences don't have to listen to it when it comes out  Mass Appeal Vs Niche: Radio: Tend to appeal to larger audiences - play more popular music so more people can relate to it  Even if you're appealing to a large audience, it may be hard to actually reach them and capture their attention Podcasts: Some...

Kiss of The Vampire Analysis Product Context: Was intended to be the sequel to the 1958 film Dracula, however the film's script makes no reference to stoker's character, perhaps to distance itself from any comparisons between the both  In addition to this film, Hammer had other hits in the horror/monster movie genre, including 'The Mummy' and 'Frankenstein'  Media Language Cultural Context: The audience in the 1960's, we would assume, would be familiar with the codes and conventions of 'monster movie' posters, eg it's composition, fonts and representations of the monster and its (usually female) victims Codes and Conventions: The serif font creates connotations linked to the vampire film genre with it's wooden styling - maybe references the coffin that the vampire lays in or the stake used to kill the vampire  The painted main image is conventional of the films of the period - links to the poster of Christopher Lee's 'Dracula' T...

Black Panther Context Production and Distribution: Franchise Ownership- Disney is an international conglomerate (multi-industry company) Horizontal Integration- a media company's ownership of several businesses of the same chain Vertical Integration- when a media company owns different businesses in the same chain of product and distribution   Online - Sky and other channels ( also owned by Disney ) Cinema - probably also owned by Disney Marketing The marketing budget was $160 million on top of the $200 million film budget the movie was given They bought out a spot in the 2018 Super bowl commercial which is the most expensive advertising spot to buy out to promote their film   They also marketed it through trailers posters and advertisements with other companies in order to promote the film and subsequent merchandise to go along with it (multi-brand tie-ins). The multi brand tie-ins were with Hasbro and Lexus   360 advertising (a complex campaign that cover...